Shipments begins on BLU’s Dash 4.5

 

blunewstitle

 

{module 325}

Shadow-Seperator

 

BLU Products begins shipments on new BLU Dash 4.5 smartphone device bringing Quad-Core Processor, Jelly Bean OS, and HSPA+ speeds for only $139.00 unlocked

 New Dash 4.5 smartphone device brings new affordability for an unlocked smartphone with flagship performance, aims to focus on increased prepaid no-contract subscribers in the US

Mon - 7/5/2013 5:58pm

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MIAMI, July 11, 2013 /PRNewswire/ -- BLU Products, one of the fastest growing mobile phone manufacturers in the world announced today that shipments have now started on the new BLU Dash 4.5 smartphone device, delivering premium build quality with flagship performance at a never before seen price point for an unlocked device in the US. The BLU Dash 4.5 is powered by MediaTek's MT6589M 1.2 GHz Quad-Core chipset, which integrates a power-efficient ARM Cortexâ„¢-A7 subsystem, PowerVRâ„¢ Series SGX544 GPU, and HSPA+ 21Mbps modem bringing blazing fast 4G Speeds to consumers in the US.

(Photo:  http://photos.prnewswire.com/prnh/20130711/CL45462 )

"Users are going to be blown away and thrilled by the performance of this device," said Samuel Ohev-Zion, CEO, BLU Products. "At this price point nothing comes even remotely close, which makes us very proud as a manufacturer to be able to offer the best value available in the world today for a consumer looking to buy an unlocked smartphone."

The basis of incorporating MediaTek's MT6589M chipset is the power-efficiency and leading edge 28nm manufacturing, which results in incredible battery performance, lasting for several days without having to recharge  – something users don't have today in the high-end smartphone segment, while still delivering on the high expectations, outstanding performance, and user experience required by consumers in a high-end smartphone.

The BLU Dash 4.5 offers an outstanding viewing experience on the large 4.5-inch FWVGA LCD producing a pixel density of 218 ppi, having photos and videos come to life with spectacular clarity, and includes a 5.0 mega pixel autofocus camera with LED flash, along with HDR feature, HD 720p video recording and secondary front facing camera.

Running on the latest stock Android v4.2 Jellybean OS with no customizations, users will enjoy an extremely smooth and fast experience on the Dash 4.5, which also features innovative, advanced Dual-SIM, Dual-Active functionality which frees users to seamlessly make and receive calls on two SIM cards at the same time. This feature enables higher user experience when traveling, or answering a phone call when doing data transmission - perfect for everyone, everywhere. 

The BLU Dash 4.5 is now available unlocked throughout several US Online Retail partners such as Amazon.com for $139.00.

Full Specifications Include:

  • Network:  2.5G (GSM/GPRS/EDGE) 850/900/1800/1900 MHz, 3G (HSPA+ 21mbps) 850/1900
  • Display: TFT Capacitive Touchscreen, with 4.5 inch 480 x 854 pixel LCD
  • Processor: MediaTek MT6589M Quad-Core 1.2GHz Cortex-A7 with PowerVR SGX544 CPU
  • OS: Android v4.2 Jelly Bean
  • Camera:  Rear – 5.0 megapixel autofocus with LED Flash, Front – VGA, Video Record 720p @ 30fps
  • Connectivity: WiFi a/b/g/n, GPS, Bluetooth, Hotspot, micro-USB
  • Sensor: Accelerometer, Proximity, Gyro
  • Memory: 4GB internal memory + microSD slot expandable up to 32GB, 512mb RAM
  • Dimensions: 133.5 x 67 x 11.9, 147 grams
  • Battery: Li-Ion 2000mAh

About BLU Products

BLU Products, founded in 2009, designs affordable, attractive and innovative mobile devices to suit a wide variety of consumer needs. Over eight million BLU mobile devices have been sold in over 40 countries. Headquartered in Miami, Florida, BLU is one of the fastest-growing mobile phone manufacturers in the world. For more information, visit: www.bluproducts.com

Contact
Carmen Gonzalez
BLU Products
 cgonzalez@bluproducts.com 
T: +1-305-715-7171

SOURCE BLU Products

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BLU’s SWAROVSKI Zirconia Smartphone

 

blunewstitle

 

{module 325}

Shadow-Seperator

 

BLU Products Announces the BLU Amour Smartphone, made with SWAROVSKI ZIRCONIA, to be displayed at JCK Las Vegas

 The launch of the BLU Amour marks BLU Products' commitment to delivering stylish and fashionable smartphones for female mobile users

053113 image

MIAMI, May 31, 2013 /PRNewswire/ -- BLU Products, a leading mobile phone provider, today announced the BLU Amour, designed for the woman with exquisite taste, sophistication and an amazing personality. This target audience will appreciate the BLU Amour's pearly-white quilted back cover, gently curved glass touch panel, as well as the ergonomically designed diamond simulant, Swarovski Zirconia. In addition, the BLU Amour features a stylish uniquely designed user interface resulting in an equally stunning user experience, and luxurious theme.

(Photo:   http://photos.prnewswire.com/prnh/20130531/FL23965 )

The new fashionable smartphone will be on display at the JCK Las Vegas Show – the leading jewelry event in North America, May 31st- June 3rd at the Swarovski exhibit located at Shorelines, Level 2 booth in the Plumb Club Pavilion, PC-365 at the Mandalay Bay Convention Center.

"Swarovski's image of luxury and appeal is an ideal fit for the BLU Amour Smartphone which is exquisitely designed for modern women," said Samuel Ohev-Zion, CEO of BLU Products. "We wanted to provide a distinctive and remarkable device as an alternative for women who are at the center of attention – wherever they may be, and we believe we have done that – to the delight of our customers."

The BLU Amour features a 4-inch high resolution display with IPS technology that lets you enjoy the images on the screen, from any viewing angle without missing color intensity and clarity. With the Amour's 5.0 megapixel camera with LED flash, users can take brilliant photos and flawless portraits, as well as enjoy video chat from the front facing camera.

The device is powered by a 1GHz Dual Core processor for fast browsing, gaming and imaging, along with Android v4.0 OS, which makes keeping track of communications with friends and colleagues simple on social sites such as Facebook and Instagram. Jetsetters will delight, as the BLU Amour features an additional SIM card slot which enables the user to plug in another SIM card when traveling for full Dual-SIM support and functionality.

The BLU Amour has already started shipping, and will be available in the United States, unlocked – for any mobile network operator, through several online retailers such as Amazon.com for $159.00, followed by major retailers in Brazil, Mexico, and other Latin America countries.

Full Specifications Include:

  • Network:  2.5G (GSM/GPRS/EDGE) 850/900/1900/1900 MHz, 3G HSDPA 7.2Mbps 850/1900
  • Display: IPS 4.0" WVGA, with Curved Glass Touch Panel
  • Processor: MediaTek MT6577 1GHZ Dual Core Cortex-A9, with PowerVR SGX 531 GPU
  • OS: Android 4.0 (Ice Cream Sandwich)
  • Camera:  Rear – 5.0 megapixel with LED Flash, Front – VGA, Video Record 720p @ 30fps
  • Connectivity: WiFi a/b/g/n, GPS, Bluetooth, Hotspot, micro-USB
  • Sensor: Accelerometer, Proximity, Gyro
  • Memory: 4GB internal memory + microSD (up to 32GB), 512mb RAM
  • Dimension: 128.5 x 65.5 x 11.6
  • Battery: 1600 mAh

About BLU Products

BLU Products, founded in 2009, designs affordable, attractive and innovative mobile devices to suit a wide variety of consumer needs. Over eight million BLU mobile devices have been sold in over 40 countries. Headquartered in Miami, Florida, BLU is one of the fastest-growing mobile phone manufacturers in the world. For more information, visit: www.bluproducts.com

About SWAROVSKIâ„¢

In 1895, Daniel Swarovski, a Bohemian inventor and visionary, moved to the village of Wattens, Tyrol in Austria, with his newly-invented machine for cutting and polishing crystal jewelry stones. From this beginning that revolutionised the fashion world, Swarovski has grown to be the world's leading producer of precision-cut crystal for fashion, jewelry and more recently lighting, architecture and interiors. Today, the company, still family-owned and run by 5th generation family members, has a global reach with some 26,100 employees, a presence in over 120 countries and a turnover in 2011 of 2.22 billion euros. Swarovski comprises two major businesses, one producing and selling loose elements to the industry and the other creating design-driven finished products. Swarovski crystals have become an essential ingredient of international design. Since 1965 the company has also catered to the fine jewelry industry with precision-cut genuine gemstones and created stones. Showing the creativity that lies at the heart of the company, Swarovski's own brand lines of accessories, jewelry and home decor items are sold through more than 2,200 retail outlets worldwide. The Swarovski Crystal Society has close to 300,000 members across the world, keen collectors of the celebrated crystal figurines. And in Wattens, Swarovski Kristallwelten, the multi-media crystal museum, was opened in 1995 as a celebration of Swarovski's universe of innovation and inspiration.

Media Contact:

Carmen Gonzalez

+1.305.715.7171

 cgonzalez@bluproducts.com

SOURCE BLU Products

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BLU Expands Studio Series Lineup

 

blunewstitle

 

{module 325}

Shadow-Seperator

 

BLU Products Expands Studio Series Lineup, Introducing Three New Models, Realizing Increased Demand for Large Screen Smartphone Devices

 BLU Studio 5.0, Studio 5.0 S, and Studio 5.3 S will be Available Unlocked at Major Online Retailers starting next week.

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MIAMI, May 14, 2013 /PRNewswire/ -- BLU Products, one of the fastest growing mobile phone manufacturers in the world announced additions to their popular Studio Series Lineup of smartphone devices. The Studio label designates a large screen device with great battery life, including the foremost features and user experience available at each price point. The increased focus by BLU on large screen devices is due to the mounting demand by consumers for a spectacular viewing experience on their devices at entry level price points.

(Photo:   http://photos.prnewswire.com/prnh/20130514/FL13277-a)
(Photo:   http://photos.prnewswire.com/prnh/20130514/FL13277-b)
(Photo:   http://photos.prnewswire.com/prnh/20130514/FL13277-c)

"We've gotten to a point where, for a large part of our customer base, nothing short of a 5.0-inch screen is acceptable – it's becoming the mainstream," said Samuel Ohev-Zion, CEO of BLU Products. "Still, these devices haven't been affordable. It's embarrassing to see the tiny, low resolution displays that traditional manufacturers are offering at entry level price points. It's been a major turn off for a consumers looking to upgrade to a smartphone, sometimes, for the first time. We believe the Studio Series will accelerate smartphone adoption in prepaid markets in the US and Latin America by offering the best possible value and user experience available in the market today."

The New Studio Series, all featuring Dual-SIM capability, and powered by Android Jelly Bean v4.1 are now under production with deliveries starting this week. The devices will be available unlocked at major online retailers such as Amazon.com, as well as several Pre-Paid Dealers and Agents in the US. Immediately following the US launch, the New Studio Series will be available throughout Latin America in over 30 countries, and several network operators.

Studio 5.0 S and Studio 5.3 S
New to the Studio Series, is the stunning "S" Line which provides industry leading display technology such as IPS (In Plane Switching) – allowing the user to enjoy the images on the screen from any viewing angle with the same color intensity and clarity, along with OGS (One Glass Solution) – eliminating the air gap between the touch lens and LCD, resulting in a thinner device, by bringing the display closer to the user for unmatched, visually stunning images on the screen, resulting in a high end user experience only found on flagship smartphone devices.

Also unique to the Studio "S" Line is the sleek design and unmatched premium build quality of the devices along with a slim profile at only 8.9mm for the Studio 5.0 S, and 9.2mm for the Studio 5.3S.

The Studio "S" Line is powered by a Qualcomm S4 Play Quad-Core 1.2 GHz CPU, with Adreno 203 GPU, combined with HSDPA 3G Connectivity, 8MP autofocus camera with LED flash plus 2MP frontal camera, 4GB Internal Memory upgradable to 32GB with external memory card slot, 1GB RAM, and either 5.0" qHD 540*960 display for the Studio 5.0S, or 5.3" qHD 540*960 display for the larger Studio 5.3 S.

Retail pricing for the Studio "S" Line is starting at $209.00 for the Studio 5.0S, and $229.00 for the Studio 5.3S.

Studio 5.0
Joining its bigger brother the Studio 5.3 II, which launched in February at $199.00 Retail, the Studio 5.0 is bringing new affordability never seen before for a large screen smartphone device, starting at just $149.00 Retail.

The Studio 5.0 is powered by a MediaTek MT6577 Dual-Core 1 GHz Cortex A9 CPU, with Power VR SGX531 GPU, combined with HSDPA 3G Connectivity, 5MP autofocus camera with LED flash plus VGA frontal camera, 4GB Internal Memory upgradable to 32GB with external memory card slot, 512MB RAM, and 5.0" WVGA 480*800 display.

About BLU Products
BLU Products, founded in 2009, designs affordable, attractive and innovative mobile devices to suit a wide variety of consumer needs. Over eight million BLU mobile devices have been sold in over 40 countries. Headquartered in Miami, Florida, BLU is one of the fastest-growing mobile phone manufacturers in the world. For more information, visit: www.bluproducts.com

Media Contact:
Carmen Gonzalez
+1.305.715.7171
 cgonzalez@bluproducts.com

SOURCE BLU Products

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" href="http://www.bluproducts.com" target="_blank">http://www.bluproducts.com

 

 

 

 

 

 

Life Play to Launch in Brazil

 

blunewstitle

 

{module 325}

Shadow-Seperator

 

A BLU Products anuncia o lançamento do novo BLU LIFE PLAY no Brasil - o smartphone Dual-SIM mais avançado do mercado brasileiro.

 Disponível em cores vibrantes, o novo BLU LIFE PLAY será o primeiro smartphone Dual SIM no Brasil a contar com um CPU Quad-Core e display com resolução em HD, além de ser o mais fino, com apenas 7,9 milímetros de espessura.

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SÃO PAULO, 5 de julho de 2013 /PRNewswire/ -- A BLU PRODUCTS, uma das empresas de celulares de mais rápido crescimento no mundo, traz para o Brasil o seu mais novo smartphone - o  BLU LIFE PLAY.

(Foto:  http://photos.prnewswire.com/prnh/20130705/CL42851-a)

(Foto:   http://photos.prnewswire.com/prnh/20130705/CL42851-b)

Com um design avançado,  o  alto desempenho do BLU LIFE PLAY é possível graças ao chip MT6589 1.2 GHz Quad-Core da MEDIATEK, que integra um subsistema ARM Cortexâ„¢-A7 de eficiência energética, GPU da PowerVRâ„¢ Series5XT e modem HSPA+ de 42Mbps, trazendo a 3G mais rápida do Brasil, junto a avançados processamentos de gráficos para jogos.

"O desenvolvimento do produto BLU LIFE PLAY, em grande parte, foi inspirado em um design inovador excepcional voltado para a geração jovem e estilosa à procura de sofisticação. É uma nova opção no mercado", informa o brasileiro radicado nos Estados Unidos – Samuel Ohev-Zion, CEO da BLU Products. "Além do aumento da demanda por smartphones com capacidade Dual-SIM, nos tínhamos o desafio de criar o melhor  produto Dual-SIM disponível para o Brasil – e tivemos sucesso".

A incorporação do chip MT6589 Quad-Core da MEDIATEK foi decidida por trazer um processo de vanguarda  na fabricação de 28nm, permitindo adotar um método mais avançado, eficiente em termos de energia e alto desempenho de fabricação de CPU até o momento. Isso resultou  em altíssimo desempenho da bateria, durando muitos dias sem a necessidade de recarregar todo o tempo e ao mesmo tempo atendendo a todas as expectativas de alto desempenho  - características não disponíveis hoje nos smartphones do segmento high-end.

"Este é o primeiro celular a ser lançado no Brasil usando nossa plataforma MT 6589. Ele permitirá que os consumidores brasileiros experimentem o alto desempenho do smartphone quad-core pagando um preço que seria impossível de oferecer meses atrás.  Isto foi possível graças ao alto nível de integração e o desempenho desta nova categoria de chipsets" comenta   Finbarr Moynihan, diretor geral de Vendas e Marketing da MEDIATEK.

O BLU LIFE PLAY será lançado com o mais recente sistema operacional Android v4. 2 Jellybean  com a função  de upgrades futuros   over the air (OTA), além de contar com um  Dual-SIM inovador e avançado com a função Dual-Active que dá aos usuários a liberdade de fazer e receber ligações perfeitamente em dois cartões SIM ao mesmo tempo. Essa característica possibilita uma experiência maior de uso ao viajar, ou ao atender uma chamada enquanto transmite dados – perfeito para qualquer um, em qualquer lugar.

Fotos e vídeos têm clareza e riqueza espetaculares, cores naturais no vívido display HD IPS de 4,7 polegadas com avançada tecnologia de toque de painel One-Glass-Solution (OGS), resultando em ângulos de visão e raio de contraste sem paralelos, para a mais brilhante reprodução de imagem  disponível em qualquer aparelho hoje em dia.

  1. BLU LIFE PLAY entrega  uma excelente qualidade de captura de imagem em condições adversas, tais como baixa luminosidade, ou nenhuma luz com avançada tecnologia BSI, apresentando uma câmera de 8.0 megapixels auto focalizável com HDR, LED Flash mais gravador de vídeo em HD com até 1080p, junto a uma câmera frontal de 2.0 megapixels.   

O BLU LIFE PLAY será distribuído e estará disponível nas maiores redes de varejo do Brasil por um preço de R$ 1.299,00 a partir de Agosto, e estará  presente no  Eletrolar Show em São Paulo, a  maior feira brasileira de eletrodomésticos, eletroeletrônicos, celulares e TI, de 15 a 18 de julho no Transamérica Expo Center, estande # J14 da BLU Products Brasil localizado no Pavilhão B.

Especificações completas incluem:

  • Rede:  3G HSPA+ 42Mbps 850/2100, 2.5G (GSM/GPRS/EDGE) 850/900/1900/1900 MHz
  • Display: IPS 4.7" HD 1280 x 720
  • Processador: MediaTek MT6589 1.2GHz Quad Core Cortex-A7, com GPU da PowerVR Series 5XT
  • Sistema operacional: Android 4.2 (Jelly Bean)
  • Câmera:  Traseira – 8.0 megapixel com LED Flash, Frontal – 2.0 megapixel, Gravador de vídeo de  1080p @ 30fps.
  • Conectividade: Wi-Fi b/g/n, GPS, Bluetooth, Hotspot, micro-USB
  • Sensores: Acelerômetro, Proximidade, Giroscópio.
  • Memória: 4GB de memória interna + microSD (até 32GB), 1GB RAM.
  • Dimensões: 137 x 68.4 x 7.9 mm
  • Bateria: 1800 mAh

Sobre a BLU Products

A BLU Products foi fundada em 2009, para desenvolver celulares atraentes e inovadores. Mais de oito milhões de aparelhos da BLU foram vendidos em mais de 40 países. Sediada em Miami, Flórida, a BLU é uma das fabricantes de celular que mais cresce no mundo. Para mais informações, acesse: www.bluproducts.com

Contato: 
Vanessa Mayumi
011.3078.7300
 vanessa@grupocasa.com.br

  1. BLU Products

FONTE BLU Products

SOURCE BLU Products

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BLU Products introduces Studio 5.5

 

blunewstitle

 

{module 325}

Shadow-Seperator

 

BLU Products introduces largest member of Studio Series with new Studio 5.5 Phablet Device, includes Quad-Core Processing and 1GB RAM, now available for just $179.00 unlocked

BLU Studio 5.5 brings affordability to the growing demand for oversized smartphone devices, now available for the first time in a multitude of fashionable color options

 
 

MIAMI, Oct. 4, 2013 /PRNewswire/ -- BLU Products, one of the fastest growing mobile phone manufacturers in the world announced today an addition to their popular STUDIO series of Android smartphone devices, with the Studio 5.5, now currently shipping, making way to dealers and retailers.

"We love making big phones, and making them affordable to the mass market," said Samuel Ohev-Zion, CEO, BLU Products. "We believe in the trend for larger screens, it lets you see and do everything on your smartphone as a heightened experience, and at the same time it's becoming a fashion statement. We are doing it in style with plenty of colors for our loyal fans to choose from, in addition to our dedication and focus on performance."

The STUDIO 5.5 features a 5.5 inch FWVGA LCD and slim profile of just 9.5mm which makes handling the device extremely comfortable. In addition, the STUDIO 5.5 is powered by a 1.2GHz Quad-Core processor with 4G HSPA+ 42Mbs connectivity, 5.0 Mega Pixel autofocus camera with LED Flash and 1080p HD video recording, along with an expandable micro-SD slot up to 32GB, 1GB RAM, and Dual SIM functionality. Future software updates and upgrades will be automatically downloaded through BLU's over-the-air Wireless Update Feature.

Running on stock Android Jelly Bean v4.2, The Studio 5.5 smartphone device will be available in 5 different colors at just $179.00 retail, as the company focuses on assisting the "Bring Your Own Device" no-contract movement in the U.S. and will be sold unlocked at major retailers such as Amazon.com and Best Buy, as well as thousands of Operator and MVNO Dealer stores throughout the U.S.

Furthermore, the Studio 5.5 will also be available throughout 30 countries in Latin America, including Brazil and Mexico with several operator and retailer partners.

Full Specifications Include:

STUDIO 5.5

  • Network:  2.5G (GSM/GPRS/EDGE) 850/900/1800/1900 MHz, 3G (HSPA+ 42Mbps) 850/1900, 850/2100
  • Display: TFT Capacitive Touchscreen, with 5.5 inch 480 x 854 pixel LCD
  • Processor: MediaTek MT6589 Quad-Core 1.2GHz Cortex-A7 with PowerVR SGX544 GPU
  • OS: Android v4.2 Jelly Bean
  • Camera:  Rear – 5.0 megapixel, autofocus with LED Flash, Front – VGA, Video Record 1080p @ 30fps, Geo-tagging, touch focus, face detection, panorama, HDR, image stabilization
  • Connectivity: WiFi b/g/n, GPS, Bluetooth v4.0, Hotspot, micro-USB, FM Radio
  • Sensor: Accelerometer, Proximity, Gyro
  • Memory: 4GB internal memory + microSD slot expandable up to 32GB, 1GB RAM
  • Dimensions: 157 x 79.5 x 9.5, 184 grams
  • Battery: Li-Ion 2250mAh
  • Colors: Slate-Grey, Cyan-Blue, Neon-Yellow, Fashion-Fuchsia, Ceramic-White

About BLU Products

BLU Products, founded in 2009, designs and manufacturers affordable, attractive and innovative mobile devices to suit a wide variety of consumer needs. Over ten million BLU mobile devices have been sold in over 40 countries. Headquartered in Miami, Florida, BLU is pioneering the advancement of the prepaid and no-contract revolution by providing a vast portfolio of advanced unlocked mobile phones at incredible pricing to thousands of dealer agents, MVNO's, and large retailers throughout the United States and Latin America. For more information, visit: www.bluproducts.com 

BLU Products Contact:
Carmen Gonzalez, Channel Marketing Manager, USA
 cgonzalez@bluproducts.com
305-715-1717

SOURCE BLU Products

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