BLU Products, Inc. (“BLU”) recognizes the importance of our customers’ privacy, and takes a number of steps to protect that privacy. The following discloses the information gathering and dissemination practices for and our mobile devices (herein referred to as “Product” or collectively “Products”).

BLU Privacy Policy

BLU believes in protecting the privacy of its customers. The purpose of this privacy policy is to describe the kinds of information that we may gather about you; how we may use that information; how we protect it; when we may disclose it; and the choices you have regarding your information. By using the Products, you are consenting to the practices described in the current version of this privacy policy. If you have used the Products previously, please review the privacy policy again to be sure you are familiar with its present terms. Recent changes to the privacy policy can be found below under Privacy Policy Changes. If you have any questions or concerns about the privacy or security of your information, you may contact us.

Non-Personal Information That We Collect

We automatically collect non-personally identifiable information from you when you use our Products. This information includes your Internet Protocol (“IP”) address, which is the number automatically assigned to your computer or mobile device whenever you access the Internet. This number does not identify your name, email address, or other personal information. We use your IP address to help diagnose problems with our server and to administer our Products. We also collect non-personally identifiable information through the use of cookies. A cookie is an alphanumeric file that a Web site puts on your hard drive or internal memory so that it can remember something about you while you are using the Products or when you return to the Products. Cookies make it easier for you to use our Products. We use a cookie in order to retain the contents in your shopping cart if you leave. When you return, the items in your cart are still there for you to buy. We also use cookies to gather certain aggregate usage information about the numbers and frequency of visitors on our Products and individual pages. This data helps us improve the appearance and usability of the Products. These cookies do not collect personally identifiable information nor do we combine information collected through these cookies with other personally identifiable information about you. BLU, its advertisers, and ad servers may also use cookies, as well as files called “Web beacons” or “clear gifs” to determine on an anonymous basis which advertisements and promotions our Product users have seen and how users responded to them. However, we do not use these technologies to collect personally identifiable information.

Personal Information That We Collect

We may collect your personally identifiable information, such as your name, shipping address, billing address, e-mail address, phone number, and credit card number, in the course of processing your order, or when we otherwise communicate with you. For example, through the order forms on our Products, we collect personally identifiable information necessary for shipping products that you purchase. We do not capture or store your sensitive financial information beyond your billing address. We rely on secure hosted pages of a third party payment gateway to capture your credit card transaction, never storing credit card number on our server or internal network.

Information from Other Sources

Information that you give us may be combined with other personally identifiable information (such as order history and demographic information) from third-party sources to make our marketing efforts more efficient. Examples of other information we receive from third-party sources include updated delivery and address information, which we use to correct our records and deliver your next purchase or catalog more easily.

Uses and Sharing of Your Information

Financial information that is collected is used to bill you for products that you request. Contact information from the order form is used to send orders and information about our company to you. If you register for e-mail or if you provide your e-mail address to us, we will send you e-mails. These e-mails will inform you of new devices, special sales, or promotional offers from our partners. If you currently receive our emails and do not wish to continue receiving them, please see the “How to remove your name from our mailing, sharing, or e-mail list” section below. We use your shipping address to ship purchases, catalogs, and other mailings to you. We use your billing address, if different than your shipping address, to verify your billing information. We never share our customers’ names, addresses, e-mail addresses, through these cookies with other personally identifiable information about you. BLU, its advertisers, and ad servers may also use cookies, as well as files called “Web beacons” or “clear gifs” to determine on an anonymous basis which advertisements and promotions our Product users have seen and how users responded to them. However, we do not use these technologies to collect personally identifiable information.

Disclosures of Your Information

We limit the disclosure of your information to only the third parties (e.g. service providers) we use to fulfil our obligations to you . Examples include operating and maintaining our Products, taking orders, delivering packages, sending postal mail and email, removing repetitive information from customer lists, analyzing data, providing marketing consultation and assistance, distributing customer surveys, processing credit card payments, and providing customer service. These companies have access to personal information needed to perform their services or functions, but may not use it for other purposes.

For Your Protection and Ours

We may release personally identifiable information when we believe it is necessary to comply with an applicable law, regulation, legal process, or governmental request; enforce or apply our Terms and Conditions and other agreements; or protect the rights, property, or safety of BLU, our customers, our employees, or others.

Business Transfers

As we continue to develop our business, we might sell or buy subsidiaries or business units. In such transactions, customer information generally is one of the transferred business assets but remains subject to the promises made in any pre-existing privacy policy (unless, of course, the customer requests otherwise). Also, in the unlikely event that BLU or substantially all of its assets are acquired; customer information will of course be one of the transferred assets.

How To Remove Your Name from Our Mailing, Sharing, or E-Mail List

In order to remove your information from our database, unsubscribe from future communications, stop receiving our service, or opting out from third party information sharing, please send an e-mail to

Protection of Personal Information

We want you to feel confident about using BLU to make purchases, and we are committed to protecting the personal information we collect. While no Web site or mobile device can guarantee security, we have implemented appropriate physical, electronic, and managerial security procedures to help protect the personal information that you provide to us.

Children’s Privacy

BLU does not sell merchandise for purchase by children. If you are under 18, you may use our Site only with the involvement of a parent or guardian. Should a child whom we know to be under 18 send personal information to us, we will use that information only to respond directly to that child to inform him or her that we must have parental consent before receiving his or her personal information.

External Links

If any part of the Products links you to other web sites, those web sites do not operate under this privacy policy. We recommend that you examine the privacy statements posted on those other web sites to understand their procedures for collecting, using, and disclosing personal information.

Changes to This Privacy Policy

BLU may update this privacy policy in the future. We will notify you about material changes to this privacy policy by sending a notice to the e-mail address you provided to us or by placing a prominent notice on our Products.

EFFECTIVE DATE: July 1, 2016